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Tech

Which of the following is a Common Feature of Email Marketing Platforms: 8 Essential Email Marketing Features

Ekene Okolie
Last updated: 22/06/02
By Ekene Okolie
Which of the Following is a Common Feature of Email Marketing Platforms
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Email marketing is one of the most crucial aspects of your business and one that you should not take lightly. With so many features to choose from, however, it can be difficult to know what the best option for your particular situation is. Luckily, we’ve compiled a list of 8 email marketing features that are essential for today’s businesses.

Table of Contents
  • Compose a New E-Mail
  • Bulk Send by Mass-Selecting Emails
  • Add Attachments to Emails Automatically
  • Social Media Campaigns (Twitter and Facebook)
  • Create Targeted Lists of Email Address to Use in Campaigns
  • Automated  Reminders Regarding Unsubscribed Subscribers
  • Multiple Views (Inbox, Outbox, Incoming, Sent)
  • Find Emails by Search Queries or Labels

Compose a New E-Mail

  1. When you want to create a new email, simply click the “compose” button. This will open up a new window where you can enter the recipient’s email address, subject line, and message body.
  2. You can also add attachments to your email by clicking the “attach” button. This will open up a file explorer window where you can select the files you want to attach.
  3. Once you’re finished composing your email, simply click the “send” button and it will be on its way.

SEE: Comparison of Email Marketing Platforms: 2022 Update

Bulk Send by Mass-Selecting Emails

  1. Bulk send by mass-selecting emails: With SendGrid, you can quickly and easily send mass emails to large groups of people with just a few clicks. This feature makes it easy to stay in touch with your customers or subscribers without having to individually send each email.
  2. Automatically add new contacts: SendGrid can automatically add new contacts to your email list as they sign up for your website or blog. This saves you time and ensures that you always have the most up-to-date contact information for your subscribers.
  3. Schedule your emails: With SendGrid, you can schedule your emails in advance so that they are sent at the most ideal time for your recipients. This helps to ensure that your message is received when it is most likely to be read and acted upon.
  4. Personalize your emails: SendGrid provides tools that allow you to personalize your emails so that they are more relevant to your recipients. This increases the likelihood that your message will be read and acted upon.
  5. Analyze your results: SendGrid provides detailed reports that allow you to track the performance of your email campaigns. This helps you to identify areas where you can improve your email marketing.

Add Attachments to Emails Automatically

  1. Adding attachments to emails automatically can save a lot of time and hassle. This feature is especially useful for people who send out a lot of emails with attachments, such as salespeople or customer service representatives.
  2. Having an attachment automatically added to an email can also be a lifesaver if you forget to add one yourself. It can prevent you from having to resend the email or apologize for forgetting the attachment in the first place.
  3. This feature can also be helpful if you have a large number of contacts who you need to send attachments to on a regular basis. Automatically adding attachments to their emails can save you a lot of time in the long run.

Overall, adding attachments to emails automatically can be a huge time-saver. If you send out a lot of emails with attachments, this feature can save you a lot of hassle.

Social Media Campaigns (Twitter and Facebook)

  1. Social media campaigns are a great way to promote your email marketing campaign. You can use Twitter and Facebook to promote your campaign and get more people to sign up for your email list.
  2. You can use social media to create a buzz about your email campaign. Use hashtags and post updates about your campaign on Twitter and Facebook. This will help to get more people interested in your campaign.
  3. You can also use social media to drive traffic to your website or blog. If you have a blog, you can write articles about your email marketing campaign and include a link to your sign-up page. This will help to increase the number of people who sign up for your email list.
  4. Social media is a great way to connect with potential customers and build relationships. You can use social media to answer questions about your email marketing campaign and give helpful tips to potential customers. This will help to build trust and credibility with potential customers.
  5. Finally, social media is a great way to stay in touch with current customers. You can use social media to send updates about your email marketing campaign and let customers know about new features or special offers. This will help to keep current customers engaged with your brand or company.
  6. You can use social media to create links between your company’s website and your email marketing campaign.
  7. Finally, you can integrate a social media button into an email marketing campaign to encourage customers to connect with you on social media.
  8. This will give people the option of signing up for your email list right away rather than having to go through the registration process on your website or wait until they are ready to purchase something from your website.
  9. One thing that newer companies need to be aware of is that while they may not want their emails going directly into spam folders, spam filters are becoming more selective, so it is important that you do everything possible to make sure that you aren’t overdoing it when it comes to including opt-in forms, links and other signup options within your email.
  10. You want to make sure that you are not filling up your emails with multiple forms and popups in order to entice people to sign up for your email list or to purchase something from your website. This is a tactic that will hurt you in the long run because people will end up marking everything you send as spam and then they won’t be receiving any of your messages.
  11. You also don’t want to create a sense of urgency by telling people that they need to respond quickly if they want access to a special deal or something like this. People generally end up getting annoyed when they feel like companies are trying too hard to get them involved.

Create Targeted Lists of Email Address to Use in Campaigns

  1. Creating targeted lists of email addresses to use in your marketing campaigns is one of the most essential email marketing features you can utilize. By ensuring that your list is full of people who are actually interested in what you have to say, you’ll be able to engage them more effectively and hopefully convert more leads into customers.
  2. Another great email marketing feature is the ability to segment your lists. This means that you can send different emails to different groups of people based on their interests or demographics. This is a great way to tailor your message and make sure that it’s relevant to each individual recipient.
  3. Finally, an automated email response system can be a huge time-saver. By setting up automatic responses to common questions or concerns, you’ll be able to free up your time to focus on other aspects of your business. Plus, your customers will appreciate the quick response time.

Automated  Reminders Regarding Unsubscribed Subscribers

  1. Automated reminders regarding unsubscribed subscribers can save you a lot of time and hassle. These reminders can be sent automatically to your email list on a regular basis, so you don’t have to worry about manually sending them out yourself. This can be a great way to keep your list clean and up-to-date, without having to put in a lot of extra work.
  2. Having an automated system in place to handle unsubscribed subscribers can also help you avoid potential legal problems. If you were to manually remove someone from your list who had not actually unsubscribed, you could be accused of violating their privacy rights. By having an automated system in place, you can ensure that everyone on your list is there by choice and not being forced to stay subscribed against their will.
  3. Automated reminders about unsubscribed subscribers can also help you keep track of who is actually interested in receiving your emails. This information can be valuable when it comes time to segment your list or make other changes to your email marketing strategy. Knowing who is actually interested in hearing from you can help you make the right decisions about how to best reach your audience.

Multiple Views (Inbox, Outbox, Incoming, Sent)

  1. Multiple Views (Inbox, Outbox, Incoming, Sent): Email marketing platforms typically offer multiple views to help you stay organized. An inbox view lets you see all incoming messages in one place. An outbox view helps you keep track of messages that you have sent. An incoming view helps you see messages that are coming in from other people. A sent view helps you see which messages have been sent successfully.
  2. Filters and Tags: Most email marketing platforms come with filters and tags that let you organize your messages. Filters let you sort messages by sender, subject, date, etc. Tags let you label messages so that you can easily find them later.
  3. Scheduling: Scheduling is a handy feature that lets you choose when to send your messages. This can be helpful if you want to make sure your messages go out at a certain time or day.
  4. Reporting: Reporting is a useful feature that lets you see how your email campaigns are performing. You can see things like how many people opened your email, how many people clicked on links, etc. This information can help you improve your email campaigns over time.

SEE: The 10 Best Email Marketing Companies in USA

Find Emails by Search Queries or Labels

  1. Find Emails by Search Queries or Labels

One of the best features of Gmail is that you can easily find emails by search queries or labels. This is extremely helpful if you need to find a specific email quickly. You can simply enter a search query into the search bar, or you can use the label filter to narrow down your results. This feature makes it much easier to find the email you’re looking for, even if you have a large inbox.

  1. Schedule Emails to be Sent at a Later Time

Another great feature of Gmail is the ability to schedule emails to be sent at a later time. This is useful if you need to send an email but you’re not available at the time it needs to be sent. You can simply schedule the email to be sent at a later time, and it will be sent automatically. This feature can save you a lot of time and hassle.

  1. Use Templates to Save Time on Common Emails

Gmail also has a great feature that allows you to use templates to save time on common emails. For example, if you frequently send out meeting requests, you can create a template for this type of email. Then, all you need to do is fill in the blanks and send it. Again, this can save you a lot of time. One of the great things about Gmail is you’ve got all your emails together in one place. You don’t have to log into different mail accounts to see what’s going on with your online business. It’s all right there for you.

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TAGGED: Common Feature of Email Marketing Platforms, question 2 which of the following is a common feature of email marketing platforms, Which of the following is a Common Feature of Email Marketing Platforms, which of the following statements is true when it comes to running email campaigns for a business, which of the following will you need to start an email marketing programme
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Ekene Okolie
By Ekene Okolie
Popularly referred to a techapreneur with over a decade of experience, Ekene I embodies the spirit of a creative blog curator and an avid enthusiast of blogging, driven by a profound passion. My heart resonates with delving into the forefront of tech updates, critiquing products, and crafting insightful tutorials.
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